October 18, 2008

Future world

Fellow speaker,

To persuade your audience paint a picture of their future:
  1. Decide what are the main benefits are to the audience of accepting your idea
  2. Write down these benefits
  3. Create a word-picture that shows how these benefits would work in a perfect, future world
  4. Put this word-picture into your speech before describing the details of your idea
Step by step,

Tim