Speech coach Jerry Weissman suggests you use these methods to create a connection between your presentation and your audience:
- Data - before your presentation, find data that links and supports your message and is aligned to the interests of the audience you are presenting to
- Questions - during your presentation, ask the audience questions to understand their opinions on the matters you are discussing
Tim Wilson
Professional Speech Coach
Free speaking tips at: http://speakingquicktips.blogspot.com