September 29, 2013

Going postal on your clients

Fellow speaker,

Vickie Sullivan, who runs a Speaker's Bureau, suggests using a postcard for making first contact with potential clients.  The card should read "...regarding your meeting in [place] on [date]....[your name] with no travel expenses." then put a link on there for a video or more information. After sending the postcard, follow up with a call (for a reminder) and email (to send a clickable link to your website).  She suggests a postcard because phone calls and emails tend to get lost when making first contact.


Tim Wilson
Professional Speech Coach
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