Both metaphors and analogies are powerful ways to connect with your audience because they instantly put the audience into your point of view. Find a powerful metaphor or analogy that paints a clear picture in your audience's mind. For example, Steve Jobs of Apple said, "People using Windows love our Apple iTunes! It's like giving a glass of ice water to someone in hell!"
Metaphorically,
Tim Wilson
Professional Speech Coach
Free speaking tips at: http://speakingquicktips.blogspot.com
