Teleclasses are:
- Lead generators - gets your name in front of people who want to buy - keep to 95% content and 5% marketing
- List-builders - get the participant's email address online - get emails of people who want to get a copy of the content
- Money creators - offer the class live and people pay to gain access to the class - offer multiple weeks of class with a price for each week or bundle the weeks into one price - sell the mp3 recording (e.g., online conference recording, digital recorder (e.g., Olympus DS-4) connected to phone line, etc.) of the teleclass(es) in 1/2 hour sections or bundle the sections and sell the sections at a bundled price - use 1/2 hour because that is the average time of a person's commute to and from work
Tim
