October 26, 2009

The higher they go

Fellow speaker,

Keep this in mind during your next executive speech:  the higher they go, the less they want to know.  So when you are talking to people who are on the "lower rungs" of the ladder, give them plenty of detail.  But as you start to talk to people further "up the rungs" use less and less detail and focus more and more on the "big picture".

Moving on up,

Tim