When developing your content, Craig Valentine (World Champion of Public Speaker) suggests using the PARTS formula:
- Phrase – foundational phrase in the speech fewer than 10 words (makes it easy for speaker and audience to remember it)
- Anchor – tie the information to something (Anecdote, Activity, Analogy, Acronym)
- Reflection – get people to reflect on how these ideas can work for them (ask questions)
- Technique – give way to practice the theory
- Sale – sell your ideas (“You get…”, "If you do this then you get that. If you don't do this you might get something else.")
Tim