Know your audience and what you need to do for them:
- Group you know personally – share successes – informal – lots of examples and demonstrations
- Peers – be credible and knowledgeable – acknowledge peers' expertise – encourage knowledge sharing
- Upper management – cut to the bottom line – streamline your remarks – get the facts right – offer opinions as suggestions – formal tone
- Special interest group –focus on members’ needs –may need to do extra research and interviewing in presentation development
- Mixed group – include something that appeals to everyone in first few minutes
Tim
