Include "people words" (words that are about human beings, such as pronouns, names, or job descriptions):
- Statistics - help your audience visualize the people affected by your numbers (e.g., instead of saying, "Half of America has experienced crime." say, "If you haven't experienced a crime yourself, most likely the person sitting next to you has."
- Body references - human body movements with non-human subjects (e.g., "This is a report you can really sink your teeth into.")
- Talk like people talk - conversational phrases (e.g., instead of saying, "He is very compatible with others." say, "He's someone you'd want to hang out with.")
- Names - people's names (e.g., instead of saying, "...the Human Resources Director." say, "...Mary, our Human Resources Director" and then refer to the person as "Mary" throughout the rest of your speech)
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