Fellow speaker,
When giving your speech, try "bookending" your speech: give an opening that leaves questions unaswered, and, at the end of the speech, close with an answer to the questions. The simplest way to do this is to open with a question and end with an aswer to the question, but you can also open with the beginning of an interesting story and close with the end of the story. However you do it, the goal is to make the audience focused on the speech so they can get the answers to the questions you raised in their minds at the beginning of your speech.
Bookending,
Tim