If you customize your presentations for your client's need, here are some questions recommended by past NSA President Chris Clarke-Epstein you can ask your client:
- What do you want participants to be able to do after this presentation?
- How well do audience members consistently perform the basics of ___________?
- How important is it that participants practice the skills/behaviors you're introducing?
- What do you want participants to feel as a result of this presentation?
- How important is measuring the ROI of my session to you?
- How can I exceed your expectations for my program?
- What follow-up are you and your organization planning to reinforce the concept/ideas introduced during this meeting?
- How can I help you answer any of these questions?
Tim
